International Business Strategy Essay Example | Topics and Well Written Essays - 2000 words - 5

International Business Strategy - Essay Example International firms do their business utilizing these three strategies and depends on their choice, their success come out. Samsung and Nokia, two internationally renowned mobile phone manufacturing giants, has been credited as long time competitors. The change in technology in mobile phones to smartphones and touchscreens from normal keypad based phones and the firmware updates came with it have emerged as the key issues to be addressed while doing the business. In UK, Samsung entered to capture the market that was dominated by Apple and Nokia. While most of the industrial strategist viewed Samsung’s decision to invade the UK market as a next to impossible venture, the Korean strategists thought it in different way. In the end, it is found that, Samsung has become the market leader and Nokia’s marketing strategy has failed miserably. This paper is concerned with discussing the international business strategies taken by Samsung and Nokia in UK in the context of the industry based, resource based and institution based view of international business strategy. This is also known as Industrial Organization thinking of strategic approaches where it is assumed that internationalization of a firm depends on the degree of competitive rivalry existing in its operating environment. Nokia, once termed as the undisputed king of the mobile handset market, has followed the resource based strategy during their ‘going global’ process. The Finland based mobile handset manufacturing giant has realized that in order to prevent the dipping sales figure, technological up gradation up to the standard of modern day business is needed. Nokia believed that firm’s own resource and capabilities are enough to build core competencies and due to strong brand image of Nokia, their position in the market place will be secured automatically. But it is found that the Symbian OS Nokia’s phones are out dated in

Application Assignment Example | Topics and Well Written Essays - 1250 words

Application - Assignment Example Objective examination of the mentioned variables seeks to establish a relationship between the factors influencing teacher-student communication within a learning environment. The research article subscribes to the fact that student nonverbal responses are a desirable behavior among teachers in a college context (Malachowski and Martin 142). It acknowledges that all students will not engage in constructive communication through verbal means. In this regard, there is a need to understand how teachers can effectively use nonverbal communication in sourcing desired information from students. B. Theoretical Background Numerous studies suggest that students’ nonverbal responses influence a teacher’s degree of self-efficacy and job satisfaction. In addition, students respond differently to classroom instructions based on their perception on the instructing teacher (Malachowski and Martin 143). In this context, it is inherent to acknowledge the element of nonverbal immediacy d epicted by a teacher within a class room. Previous studies show that nonverbal immediacy influences students’ willingness to comply with a teacher’s instructions. On the other hand, the aspect of communication apprehension affects effectiveness of communication between teachers and students in college classrooms. High levels of Communication Apprehension, which involves an exaggerated sense of fear and anxiety, act as a negative influence on a teacher’s communications. Subsequently, students experiences discomfort and dissatisfaction whenever their teacher elicits substantial degrees of communication apprehension (Malachowski and Martin 143). Thorough evaluation of these variables within teacher population suggests existence of a relationship between them and the students’ nonverbal responses. In this regard, it is worth establishing an objective and reliable relationship between the variables mentioned above. Therefore, this research article provides a d etailed analysis on the quantitative nature of relevant variables within a learning setting. II. Description of Research Results a) Nonverbal Immediacy The entire study inclines towards hypothesis containing paired variables regarding teacher’s perception on students’ nonverbal responses, and their individual patterns in nonverbal communication. On the aspect of nonverbal immediacy, results depict a positive relationship between instructor’s perception on nonverbal immediacy and their perception on students’ nonverbal responsiveness. Quantitative analysis of the variables yields a Pearson correlation coefficient of 0.56 (Malachowski and Martin 146). Theoretical knowledge ascertains that nonverbal immediacy influences the physical and psychological distance between communicating parties. In learning, instructors displaying minimum physical and emotional contact with their students receive more and objective attention compared to those eliciting behavioral arousal and attention among students. b) Confirmation Behaviors The second hypothesis relates the variable of confirming behaviors and the instructor’s perception on students’ nonverbal responses. Quantitative analysis yields a Pearson coefficient of 0.33, which suggests existence of a positive relationship between the two variables. Confirmation behaviors refer to instructor’s perception on students’ perception concerning their resourcefulness, significance and acknowledgement within a classroom. The relation coefficie